{"id":8050,"date":"2023-02-06T13:11:00","date_gmt":"2023-02-06T13:11:00","guid":{"rendered":"https:\/\/wp26.cmswebdeveloper.com\/asian-news\/creative-heart-how-a-father-created-the-worlds-first-patented-interactive-prayer-mat\/"},"modified":"2023-02-06T13:11:00","modified_gmt":"2023-02-06T13:11:00","slug":"creative-heart-how-a-father-created-the-worlds-first-patented-interactive-prayer-mat","status":"publish","type":"post","link":"https:\/\/wp26.cmswebdeveloper.com\/asian-news\/creative-heart-how-a-father-created-the-worlds-first-patented-interactive-prayer-mat\/","title":{"rendered":"Creative heart: How a father made the world\u2019s first patented interactive prayer mat"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.asianexpress.co.uk\/wp-content\/uploads\/2023\/02\/kamal-ali-my-salah-mat-founder-_23-1024x683.jpg\" alt=\"\" class=\"wp-image-46280\" width=\"726\" height=\"484\"\/><figcaption class=\"wp-element-caption\">Kamal Ali is the founder of the interactive \u2018My Salah Mat\u2019, a globally trademarked brand sold in over 40 different countries and translated into 15 languages (Picture Credit: Alex Fell)<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A father witnessing his primary school son struggling to pray, was to unravel an 18-month journey of discovery of a ground-breaking interactive prayer mat that has revolutionised how Islamic prayer is taught to children.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Meet the founder of the \u2018My Salah Prayer Mat\u2019, Kamal Ali, who has poured his time, efforts and creativity into creating a modern learning tool for parents and children and it&#8217;s the first of its kind.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On a first glance the \u2018My Salah Prayer Mat\u2019 wouldn\u2019t look out of place on the shelves of any toy shop. The colours are primary and vibrant, reminiscent of Early Learning, only it is different as it is a toy linked directly to faith.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.asianexpress.co.uk\/wp-content\/uploads\/2023\/02\/my-salah-mat_23-1024x683.jpg\" alt=\"\" class=\"wp-image-46283\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The initial spark of the prayer mat came to Kamal Ali in 2016 when he was watching his son learning to pray. \u201cHamzah was about around four-years-old, and was struggling to do Sujud,\u201d explains Kamal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI was sitting on the sofa, in front of the TV, and I could see it [prayer mat] like a vision in my head. At the time I remember thinking: \u2018I will probably never be in a position or have an idea like this again,\u2019 so it was a moment to seize and an opportunity to follow.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This was the start of an eighteen-month journey from concept to creating a product that is both fun and interactive for children.<\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><strong>The central belief behind the innovation, is that learning through play is essential when teaching faith and prayer. \u201cPeople don\u2019t put emphasis on learning through play, this stuff existed during our Prophet\u2019s (PBUH) time,\u201d he adds.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kamal says: \u201cIt\u2019s something that is so simple and should have been done long ago,\u201d he says. \u201cIt [interactive prayer mat] probably needed somebody from that religion to have grown up in this [Western] culture to be able to make it at this level.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, creating the \u2018My Salah Mat\u2019 came with its challenges. \u201cTrying to convey the finer details of Islamic prayer to a Chinese company proved difficult,\u201d he says.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThat was the hardest thing to work out, because the person I was liasing with wasn\u2019t Muslim, and, to add to that we were originally trying to create the product over the phone.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cSo, I flew out and met him in China, and he said: \u2018I\u2019m going to stand here and you just tell me what to say, what position.\u2019 So right there in front of my eyes, was a Chinese guy praying because he wanted to understand the product. I was amazed with how passionate he was to get it right.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Today, the \u2018My Salah Mat\u2019 office is a creative paradise. Upon entry, you are presented with a cosy workspace with laptops, whiteboards, and a plethora of ideas all over the walls.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From a short glance you can see marketing strategies, social media profiles and insights, and countless goals for the future. It is here that the company has grown from a small, one person passion project to a global company that is pushing boundaries and always trying to innervate.<\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><strong>\u201cIt was not until I set up My Salah Mat that we saw sales that allowed me to stop teaching and go full-time into developing a start-up company. To date, we have reached over 200 million people worldwide through our social media alone.\u201d<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.asianexpress.co.uk\/wp-content\/uploads\/2023\/02\/kamal-ali-2_23-1024x683.jpg\" alt=\"\" class=\"wp-image-46281\"\/><figcaption class=\"wp-element-caption\">Kamal with his right-hand-man, Alex Fell (Picture Credit: Alex Fell)<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Kamal\u2019s right hand man is Alex Fell (above), a documentary photography graduate joined the company in 2019. Although Alex and Kamal both hold different beliefs, what unites them is a creative drive to help children learn to connect spiritually in a fun way.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWhen Kamal asked me to try and grow the company, it was an awesome challenge for me, says Alex. \u201cThis creative freedom is one of the reasons that has expanded the company from a one person passion project, to a global brand.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kamal says that running a successful company takes a lot of help and support: \u201cI would not be where I am without the support of my colleagues, family, friends and my wife.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cMy wife, Fatiha has supported me from the beginning of this project, when it was just an idea, and we did not know if this would be successful. We took risks, and she supported me every time, our aim at the start and still is to this day, is to inspire the love of salah (prayer) to children.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cPeople are a big part of My Salah Mat; we work with so many people, from our distributors and the delivery guys that pick up our goods to all the fantastic people who work with me.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cAlex is one of many who has gone over and above, he has taken our marketing to the next level. Rashada who is our fulfilment manager and takes care of all the logistics. It\u2019s always about the people who support you and work with you to make a company great!\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The \u2018My Salah Mat\u2019 is now a globally trademarked brand with a granted Patent, sold in over 40 different countries and translated into 15 languages and counting.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Not the brightest spark<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.asianexpress.co.uk\/wp-content\/uploads\/2023\/02\/kamal-ali-my-salah-mat_23-1024x692.jpg\" alt=\"\" class=\"wp-image-46284\"\/><figcaption class=\"wp-element-caption\">(Picture Credit: Alex Fell)<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Born in Newport, Wales, in an area considered to be one of the most deprived in the city, Kamal\u2019s parents took all the steps to shield the children from crime and poverty. In an Asian culture which pushes for doctors, dentists and engineers, his parents had a broader view allowing Kamal and his siblings to be creative from a young age.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kamal\u2019s background is in product design, but in earlier years he wasn\u2019t exactly the brightest spark in class.<\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><strong>\u201cI struggled through primary school and high school academically, and it wasn\u2019t until I got to university that I discovered I was dyslexic. This diagnosis changed my understanding of why I struggled and helped me to move forward towards success,\u201d he says.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI took GCSE Art and had an amazing time studying under some incredible teachers. I recall one of the art teachers in the department loving my final GCSE piece and even offered me \u00a350 to buy it!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI couldn\u2019t think of a better start to my art career, and it pushed me onwards into A-Level art. But, I also took sciences in order to become a doctor like every Asian parent wishes, but it soon became clear that I had no passion to become one. As you can guess, I ended up failing sciences and struggled a lot,\u201d confesses Kamal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI had to do a diploma in Art &amp; Design to have enough points to get into university, but like a lot of things in my life, the things that at first appear to be a step back end up being a blessing in disguise.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThat diploma ended up being one of the best things I ever did. I experienced photography, graphic design, fashion, fine art, and product design. After achieving a distinction, I enrolled onto a design degree.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI would be the first in my family to attend university, and completed my degree with First Class Honours. One of the proudest moments of my life is having my mother, father, and siblings at my graduation.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kamal was eventually selected for a scholarship to complete a Master\u2019s in product design at Bath Spa University. His experience of teaching in creative youth workshops led hime to complete a PGCE course, which took me from Newport to Birmingham and then eventually to Cairo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI became a teacher of Design Technology and Digital Animation for around ten years, before leaving to set up my brand &#8211; \u2018My Salah Mat\u2019. While teaching, I honed my design skills by working on my first project Hajj Safe. I am also the founder of the first anti-theft Ihram belt which is sold internationally.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIt was not until I set up My Salah Mat that we saw sales that allowed me to stop teaching and go full-time into developing a start-up company. To date, we have reached over 200 million people worldwide through our social media alone.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A father witnessing his primary school son struggling to pray, was to unravel an 18-month journey of discovery of a ground-breaking interactive prayer mat that has revolutionised how Islamic prayer is taught to children. Meet the founder of the \u2018My Salah Prayer Mat\u2019, Kamal Ali, who has poured his time, efforts and creativity into creating [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":1241,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[22],"tags":[1466,1467,1468,1469,1470],"class_list":["post-8050","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-alex-fell","tag-interactive-prayer-mat-for-children","tag-interactive-prayer-may","tag-kamal-ali","tag-my-salah-mat"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Creative heart: How a father made the world\u2019s first patented interactive prayer mat - Asian News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wp26.cmswebdeveloper.com\/asian-news\/creative-heart-how-a-father-created-the-worlds-first-patented-interactive-prayer-mat\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Creative heart: How a father made the world\u2019s first patented interactive prayer mat - Asian News\" \/>\n<meta property=\"og:description\" content=\"A father witnessing his primary school son struggling to pray, was to unravel an 18-month journey of discovery of a ground-breaking interactive prayer mat that has revolutionised how Islamic prayer is taught to children. 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