{"id":7876,"date":"2022-06-25T16:02:00","date_gmt":"2022-06-25T16:02:00","guid":{"rendered":"https:\/\/wp26.cmswebdeveloper.com\/asian-news\/acknowledgement-awards-leading-media-agency-celebrates-role-of-ethnic-partners-during-covid-messaging-campaigns\/"},"modified":"2022-06-25T16:02:00","modified_gmt":"2022-06-25T16:02:00","slug":"acknowledgement-awards-leading-media-agency-celebrates-role-of-ethnic-partners-during-covid-messaging-campaigns","status":"publish","type":"post","link":"https:\/\/wp26.cmswebdeveloper.com\/asian-news\/acknowledgement-awards-leading-media-agency-celebrates-role-of-ethnic-partners-during-covid-messaging-campaigns\/","title":{"rendered":"Leading media agency celebrates role of ethnic partners during Covid messaging campaigns"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.asianexpress.co.uk\/wp-content\/uploads\/2022\/06\/media-reach-asian-express_22-1024x683.jpg\" alt=\"\" class=\"wp-image-45114\"\/><figcaption>Nadim Hanif, CEO of Asian Express, receives an accolade in recognition for the work carried out during the pandemic<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Mediareach Advertising paid tribute to its valued media and content partners in the UK and everyone who helped convey important messaging during the last two years. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Held at the award-winning Dilly Hotel, Madhu\u2019s Mayfair, on Friday, the 17th of June 2022, the event was organised to acknowledge the hard work of Media\/Content partners despite the toughness of the past two years. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It represented a heartfelt thank you and praise to the multicultural collaborations held for over 37-years of success today.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The media had a challenging role to play and critical messages to convey. They showed great resilience and real commitment at every partnership opportunity with Mediareach Advertising. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Celebrating that, the event acknowledged and awarded the people behind the best-of content reminding everyone about the exceptional campaigns that made it to the people despite all. This was followed by a remembrance that honoured those who lost their lives during the pandemic.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"45117\" src=\"https:\/\/www.asianexpress.co.uk\/wp-content\/uploads\/2022\/06\/media-reach-awards2_22.jpg\" alt=\"\" class=\"wp-image-45117\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"45116\" src=\"https:\/\/www.asianexpress.co.uk\/wp-content\/uploads\/2022\/06\/media-reach-awards-5_22.jpg\" alt=\"\" class=\"wp-image-45116\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"45119\" src=\"https:\/\/www.asianexpress.co.uk\/wp-content\/uploads\/2022\/06\/javed-husain_22-1024x683.jpg\" alt=\"\" class=\"wp-image-45119\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"45115\" src=\"https:\/\/www.asianexpress.co.uk\/wp-content\/uploads\/2022\/06\/media-reach-awards-3_22.jpg\" alt=\"\" class=\"wp-image-45115\"\/><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cAt Mediareach Advertising, multicultural media partnerships are a unique proposition of ours. A big part of the work we do, from bespoke content to omnichannel marketing, goes back to the dedication of our media partners. For that, we have come together to celebrate the diversity, cultural insights, tonality, inclusivity, and relevance in content and media planning,\u201d said Saad Al Saraf, CEO<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Media houses from across the UK were gathered to discuss the challenges of the diverse media industry and plan for better collaboration opportunities in the future. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Editors, journalists, producers, and different stalwarts of the media family found it a great setting to strengthen their connections and build new ones while enjoying pleasant music, excellent cuisine choices, and photos to remember.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWe wanted to gather our influencers, writers, media professionals, and creatives who regularly help produce relevant content to highly diverse audiences in the UK and globally. They deserve acknowledgment as the behind-the-scenes heroes of great omnichannel campaigns we have produced and broadcasted with efficient results,\u201d added Javed Husain, Media Director.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cherishing those partnerships didn\u2019t end here. Leading figures from the ethnic media industry received awards and accolades for their contribution to developing multicultural media partnerships in the UK.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThese partnerships have been a key catalyst in driving change for the government, the NHS, and brands during and after lockdown.&nbsp;They rolled up their sleeves during a harsh storm, yet we ended up with 1000s of content clips on TV, Print, Radio and Digital for Covid-19 awareness and for the vaccine roll-out to ethnic and diverse groups,\u201d concluded Ankita Dobhal, Lead\u2013 Media Partnerships Team.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This was Mediareach Advertising\u2019s first-of-its-kind event but not the last. The company\u2019s integrated, multicultural advertising hive keeps moving forward and working harder towards the most consolidated partnerships that can achieve desired advancements across the ethnic media landscape. For more about the latest campaigns and case studies, please visit the website www.mediareach.co.uk and contact our team for any queries.<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">About Mediareach Advertising&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Mediareach Advertising is an integrated advertising agency with combined skills and expertise in content, digital, and media. We\u2019re multidisciplined and multicultural with diverse talents from across the globe. With inclusivity at the heart of its planning.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Founded in 1986, Mediareach pioneered advertising to diverse and cultural audiences through unique segmentation, content creation, and amplification to build a brand presence with cultural communities in the UK and globally. Mediareach Connecting Cultures, Building Brands.<\/p>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><br><\/h2>\n","protected":false},"excerpt":{"rendered":"<p>Mediareach Advertising paid tribute to its valued media and content partners in the UK and everyone who helped convey important messaging during the last two years. Held at the award-winning Dilly Hotel, Madhu\u2019s Mayfair, on Friday, the 17th of June 2022, the event was organised to acknowledge the hard work of Media\/Content partners despite the [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":901,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[74],"tags":[867,868,220,869,300],"class_list":["post-7876","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news","tag-asian-express","tag-asian-express-wins-award","tag-media-reach","tag-mediareach-advertising","tag-nadim-hanif"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Leading media agency celebrates role of ethnic partners during Covid messaging campaigns - Asian News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wp26.cmswebdeveloper.com\/asian-news\/acknowledgement-awards-leading-media-agency-celebrates-role-of-ethnic-partners-during-covid-messaging-campaigns\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leading media agency celebrates role of ethnic partners during Covid messaging campaigns - Asian News\" \/>\n<meta property=\"og:description\" content=\"Mediareach Advertising paid tribute to its valued media and content partners in the UK and everyone who helped convey important messaging during the last two years. 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